- Experience unparalleled softness: Crafted with the finest 100% cotton and boasting a sumptuous 750gsm thread count, each towel in the Beautyrest Plume Luxe Cotton Towel Set envelops you in a cloud of opulence. Indulge in a plush embrace akin to cashmere luxury, thanks to the 3PLY zero twist construction ensuring lasting softness without harmful additives.

- Eco-friendly and sustainable: Make a conscious choice with these towels that offer not only absorbent and robust solutions but also preserve the environment's integrity for a sustainable bath experience. Certified by OEKO-TEX, these towels guarantee the absence of any harmful substances, reflecting a commitment to quality and comfort while being environmentally friendly.

- Innovative Intellifresh™ treatment: Elevate your self-care routine with the revolutionary Intellifresh™ treatment powered by SILVADUR™ antimicrobial technology. This innovative feature inhibits odour-causing bacteria, ensuring a veil of freshness wash after blissful wash, thus extending the longevity of your towels. Embrace a bathroom oasis adorned with freshness and sophistication with the Beautyrest Plume Luxe Cotton Towel Set.